Eleanor Booth
Managing Director and Founder
BAPhil, BAComm, MDS
After working in the social services sector for over 10+ years Eleanor founded For-Purpose Evaluations and is the current Managing Director. Eleanor is a highly respected facilitator and consultant in social impact measurement and evaluation. Her diverse experience working with community service organisations in Australia and overseas, both as an evaluation consultant and in direct service delivery roles, informs her belief that community services must effectively measure and communicate their social impact to remain sustainable.
Eleanor has a Master of Community Development (Measurement and Evaluation) and Bachelor degrees in Journalism and Philosophy. She also holds qualifications in data analytics and data visualisation.
Jenna McDonald
Monitoring, Evaluation and Learning Lead
BA (International Studies), MPubPol (Social Research)
Prior to her role with FPE, Jenna worked in several service delivery roles within disability and family violence organisations. This hands-on experience gives her a unique understanding of the need for a sensitive, accessible and trauma-informed approach to evaluation and outcomes measurement.
Jenna has a Master in Public Policy specialising in social research from the University of Sydney and is a member of the local organising committee for Social Impact Measurement Network Australia (SIMNA). Jenna specialises in mixed methods research and has strong skills in interpreting complex datasets to draw meaningful insights to inform decision-making.
Samantha Cooper
Monitoring, Evaluation and Learning Lead
BSci, BSocSci, GradCert Social Impact
Sam’s diverse experience includes policy, program management, social research and evaluation work with community services, council and state government. Sam’s previous work has focused on youth, recreation, and disability inclusion policy and strategy; climate activism; community engagement and governance.
Sam holds a Bachelor of Social Science (Development Studies) (Dist.) and Science (Psychology) (Dist.) and a Graduate Certificate in Social Impact from UNSW, where she has tutored in innovation and collaboration.
Letitia Tunmore
Monitoring, Evaluation and Learning Lead
CA (ICAEW), BA Hon, MDS
Letitia draws on 18 years of experience across corporate, not-for-profit and social purpose sectors in Australia and the UK in her role as a Monitoring, Evaluation and LEarning Lead with FPE. Her work spans measurement and evaluation, strategy, impact investing, international development, and finance. Letitia is currently a board member of the Tom Bass Sculpture School and a volunteer with Achilles, a running group for people with disabilities. She has previously held several board roles for Australian and International organisations focused on women’s entrepreneurship and education. Letitia’s unique ability to measure social impact and communicate findings across organisations and boards ensures that organisational strategies are not only informed by evidence but also drive meaningful, measurable change.
Letitia previously led operations for Social Ventures Australia’s Impact Investing team, working across social impact bonds and funds, including the innovative Synergis Fund, which directs investment into the Specialist Disability Accommodation Market. Letitia is a Chartered Accountant, holds a Master of Development Studies at the University of NSW and a Bachelor of Accounting and Finance.
Kristina Popova Livrinski
Monitoring, Evaluation and Learning Consultant
BSc (Economics), MBM (Leading Org Change), WEN NSW Committee, AIMC
Kristina is an economist specialising in economic analysis, program evaluation, and impact measurement. She has worked with government, funders and for-purpose organisations to assess what works, quantify value, and improve decision-making. She is passionate about ensuring public and social investments deliver measurable, meaningful impact.
She has over ten years of experience across public and private sectors, delivering economic models, cost-benefit analysis, and policy evaluations. Kristina has held senior roles in government (Ministry of Finance), and in the development banking sector, including leading large-scale SME support programs and establishing the first state-backed guarantee scheme in N. Macedonia.
Kristina is a sessional academic at the CQUniversity, teaching economics and business analytics. She holds Master of Business Management, Bachelor of Science in Economics, and is working towards earning a Master of Science in Statistics. She is a Committee member of the Women in Economics Network at ESA, and member of the Institute of Management Consultants.
Mikhail Mathias
Digital Reporting Specialist
BA, MComm
Mikhail is a MEL Consultant and Digital Reporting Specialist at FPE. He brings a strong foundation in Monitoring, Evaluation and Learning, with a Master of Commerce (Sustainability & Social Impact) from UNSW, where he focused on outcomes measurement. Mikhail’s background spans community service delivery, including work with arts and theatre-based organisations, and a deep commitment to data-driven decision making.
At FPE, Mikhail leads digital reporting and data infrastructure development, supporting clients to translate complex data into accessible, actionable insights. He plays a key role in designing and refining FPE’s award winning digital reporting offerings on multiple platforms including Power BI and Looker Studio.
Cailyn Brown
Researcher and Analyst
BSocSci
Cailyn has extensive experience in service delivery with disability and homelessness organisations, in roles that range from direct support to program design and coordination. Since graduating with a Bachelor of Social Science (Anthropology) from Macquarie University she has worked on research projects for the Disability Royal Commission, most recently with the Social Research Policy Centre at UNSW. Cailyn is passionate about harnessing data to improve the lives of marginalised communities and empower service providers to maximise their positive impact.
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Call: +61 467 504 014
